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April 22, 2024

it's earth day

Thank you, Mother Earth, for your abundance. We are dedicated stewards, mindful of every choice we make. Sustainability is our guiding principle, and together, we strive to create a more sustainable future.

As members of 1% for the Planet, a global network of 4,000 businesses across 90 countries, we pledge a minimum of 1% of our sales to support environmental organizations finding solutions to the environmental crisis.

Earth Day is more than just a day—it's a commitment we honor every day. This year, we express our gratitude to Earth for all it provides and reflect on our core values. Sustainability is ingrained in our ethos, and as a company, we are devoted to continually improving our efforts for Mother Earth and all her inhabitants.

Don't miss our recent podcast episode featuring our founder Maggie in a compelling conversation with Romain Gaillard, founder and CEO of The Detox Market. They delve into the significance of clean ingredients and our deep connection to nature. Listen here.

Taking action: For April and May, we're planting a tree for every purchase of our Tree of Life collection. This collection not only offers you a tree-inspired piece to cherish but also contributes to our gratitude to Mother Earth.

Our Jewellery of the Earth: Crafted from natural materials, our jewellery is a testament to Mother Earth's beauty. Each piece features natural materials such as solid gold, silver, and precious gemstones, creating a treasure to be passed down through generations.

Ethically sourced, sustainably made: We hold ourselves to high standards, sourcing materials ethically and ensuring sustainability at every stage of production. Our partnerships along the supply chain reflect our commitment to minimizing harm and maximizing good for the Earth. Even our packaging is 100% recyclable, reusable, and sustainable.

Locally made: All our jewellery is proudly made in Canada, most of it right here in our vibrant Toronto neighborhood. By keeping production local, we significantly reduce our carbon footprint and support our local creative industries.

Combatting fast fashion: We advocate for conscious consumption, encouraging fewer, better purchases. Our heirloom-quality pieces are made from 100% solid, post-consumer recycled gold, ensuring they remain cherished for generations. We offer repair and resizing services, along with tips for proper care, to ensure your pieces shine for years to come.

Earth Day is not just a day for us—it's a daily commitment. We are grateful to Earth for all it provides, and we pledge to continue improving sustainability within our company and the broader communities we serve.

Written By Quinn McKerrow
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